Overview
Access this book
Tax calculation will be finalised at checkout
Other ways to access
About this book
The cultural sector is gaining increasing importance in our economies, consistantly registering growth rates above average GDP. This book presents insights on how cultural institutions can find new perspectives in their management and provides ideas to hasten culture's role as an economic developer.
Similar content being viewed by others
Keywords
Table of contents (20 chapters)
-
Front Matter
-
Introduction: A Business Point of View
-
Brand
-
Front Matter
-
-
Facilities
-
Front Matter
-
-
Brains
-
Front Matter
-
About the authors
BEATRIZ MUÑOZ-SECA, PhD from the University of Navarra and Ed.M. from Harvard University, USA. With more than 15 years experience in high-level positions, in national and international companies as well as in Public Administration, she has worked in the United States, Mexico and Spain. Professor Muñoz-Seca joined IESE in 1990, where she is Full Professor of Production, Technology and Operations Management.
JOSEP RIVEROLA, PhD in Industrial Engineering from the Polytechnic University of Catalunya, Spain, and PhD in Operations Research from Stanford University. In 1976 he was awarded the chair Organization of Operational Research and Production at the Polytechnic University of Catalunya. Professor Riverola is currently Professor of Production, Technology and Operations Management and holds the Alcatel chair at IESE.
JOSEP RIVEROLA, PhD in Industrial Engineering from the Polytechnic University of Catalunya, Spain, and PhD in Operations Research from Stanford University. In 1976 he was awarded the chair Organization of Operational Research and Production at the Polytechnic University of Catalunya. Professor Riverola is currently Professor of Production, Technology and Operations Management and holds the Alcatel chair at IESE.
Bibliographic Information
Book Title: When Business Meets Culture
Book Subtitle: Ideas and Experiences for Mutual Profit
Editors: Beatriz Muñoz-Seca, Josep Riverola
DOI: https://doi.org/10.1057/9780230295117
Publisher: Palgrave Macmillan London
eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)
Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 2011
Hardcover ISBN: 978-0-230-28016-8Published: 30 November 2010
Softcover ISBN: 978-1-349-32733-1Published: 30 November 2010
eBook ISBN: 978-0-230-29511-7Published: 30 November 2010
Edition Number: 1
Number of Pages: XIV, 290
Topics: Organization, Business Strategy/Leadership, Management, Industries, Behavioral/Experimental Economics