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About this book
This innovative new text brings together the disciplines of economics and social anthropology to provide a refreshing and unique perspective on international business. The bridge building nature of transaction cost economics is utilised to provide coherence for a dialogue of ideas, concepts and methods of analysis. The unique approach spanning both theory and practice, provides new insights into some of the central issues in international business including international joint venture strategy, the internationalization process and organizing for innovation in multinational companies.
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Table of contents (11 chapters)
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Front Matter
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Theoretical Background: Economics And Anthropology
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Front Matter
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Business Process Design, Innovation And Knowledge
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Front Matter
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Back Matter
About the author
Martin J. Carter Lecturer in Economics at Leeds University Business School. His research interests centre on knowledge management in the modern firm
Mark Christopher Casson is Professor of Economics and Head of the Department of Economics at the University of Reading. One of his principle research interests is the economics of the multinational enterprise. He has published several books in the area, both as author and editor.
Malcolm Chapman is currently Lecturer in International Business at the Centre for International Business, University of Leeds (CIBUL). He has published widely in social anthropology and management.
Bibliographic Information
Book Title: International Business
Book Subtitle: Economics and Anthropology, Theory and Method
Authors: Peter J. Buckley
DOI: https://doi.org/10.1007/978-1-349-26416-2
Publisher: Palgrave Macmillan London
eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)
Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 1998
Hardcover ISBN: 978-0-333-68750-5Published: 27 April 1998
eBook ISBN: 978-1-349-26416-2Published: 27 July 2016
Edition Number: 1
Number of Pages: XVII, 295
Topics: Marketing, Anthropology, International Economics, International Business