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'Doing Business in India first demystifies the country for Western managers...and then lays out sensible ways by which Western managers can build their business efforts on such solid understanding. This book completely fulfills its promise of helping managers do business in India.' - Srinivasa Rangan, Professor of Strategy and International Business, Babson College, and Co-author of Strategic Alliances: An Entrepreneurial Approach to Globalization
'Very interesting, to the point, and of great value...this book will be a must for Western managers wanting to explore business opportunities in India.' - Theis S. Ulriksen, Commercial Counsellor, Royal Norwegian Embassy (ret.), Director, Innovation Norway (ret.)
'Very insightful, a real insider's account of how to manage people, government, institutions, and risk in India, with sensitivity to the cultural context in which Indian business works. The introductory chapters that provide a historical context as well are unique. The case studies, which contain up-to-date material, provide frameworks for multinational businessmen to create their own reference points.' - Rafiq Dossani, Senior Research Scholar, Stanford University, USA
About the authors
Anand Sethi is an independent consultant based in Delhi who has extensive experience in assisting foreign companies establish operations in India. He is currently an advisor to Finnfund where he works closely with Finnish companies seeking to enter the Indian market. His exposure to both the Indian ground reality and Western business practices has been invaluable for foreign companies seeking to enter India.
Bibliographic Information
Book Title: Doing Business in India
Authors: Rajesh Kumar, Anand Kumar Sethi
DOI: https://doi.org/10.1007/978-1-4039-8057-1
Publisher: Palgrave Macmillan New York
eBook Packages: Palgrave Business & Management Collection, Business and Management (R0)
Copyright Information: Palgrave Macmillan, a division of Nature America Inc. 2005
Hardcover ISBN: 978-1-4039-6752-7Published: 12 October 2005
Softcover ISBN: 978-1-137-28452-5Published: 04 December 2012
eBook ISBN: 978-1-4039-8057-1Published: 01 March 2016
Edition Number: 1
Number of Pages: IX, 164
Topics: Business Strategy/Leadership, International Business, Asian Culture, Management, International Economics, Regional and Cultural Studies