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About this book
The Postcolonial Cultural Industry makes a timely intervention into the field of postcolonial studies by unpacking its relation to the cultural industry. It unearths the role of literary prizes, the adaptation industry and the marketing of ethnic bestsellers as new globalization strategies that connect postcolonial artworks to the market place.
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Table of contents (7 chapters)
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Front Matter
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Back Matter
Reviews
'In the many 'scattered speculations' on a robust global marketplace for cultural exotica, repeatedly the stress has fallen on the appropriation, reification, and commodification of postcolonial artworks. Sandra Ponzanesi's The Postcolonial Cultural Industry offers a refreshingly new take on the contemporary scene. Even as she investigates precisely how culture industries (film studios to presses) capitalize on all things postcolonial, Ponzanesi highlights those artworks that routinely escape commodification through their canny renegotiation of the culture games. A must read for scholars of cultural globalization, The Postcolonial Cultural Industry is a critically astute and intellectually lively book on the political economy of postcolonial studies.' - Bishnupriya Ghosh, University of California, USA
Authors and Affiliations
About the author
Sandra Ponzanesi is Professor of Gender and Postcolonial Studies, Department of Media and Culture Studies, Utrecht University, the Netherlands. Among her main publications are: Paradoxes of Postcolonial Culture (2004), Postcolonial Cinema Studies (2012), Deconstructing Europe (2012), Gender, Globalization and Violence (2014), Postcolonial Transitions in Europe (2016).
Bibliographic Information
Book Title: The Postcolonial Cultural Industry
Book Subtitle: Icons, Markets, Mythologies
Authors: Sandra Ponzanesi
DOI: https://doi.org/10.1057/9781137272591
Publisher: Palgrave Macmillan London
eBook Packages: Palgrave Literature Collection, Literature, Cultural and Media Studies (R0)
Copyright Information: Palgrave Macmillan, a division of Macmillan Publishers Limited 2014
Hardcover ISBN: 978-1-137-27258-4Published: 13 May 2014
Softcover ISBN: 978-1-349-44488-5Published: 14 May 2014
eBook ISBN: 978-1-137-27259-1Published: 13 May 2014
Edition Number: 1
Number of Pages: VIII, 272
Topics: Asian Literature, Asian Languages, Literary Theory, Cultural Theory, Postcolonial/World Literature, Fiction