Overview
- Brings together leading scholars from across the continent
- Offers a counter-narrative to the methodological and theoretical approaches adopted from the West in the African context
- Challenges some of the widely held notions and stereotypes about media and communication research in Africa
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About this book
This handbook attempts to fill the gap in empirical scholarship of media and communication research in Africa, from an Africanist perspective. The collection draws on expert knowledge of key media and communication scholars in Africa and the diaspora, offering a counter-narrative to existing Western and Eurocentric discourses of knowledge-production. As the decolonial turn takes centre stage across Africa, this collection further rethinks media and communication research in a post-colonial setting and provides empirical evidence as to why some of the methods conceptualised in Europe will not work in Africa. The result is a thorough appraisal of the current threats, challenges and opportunities facing the discipline on the continent.
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Keywords
Table of contents (26 chapters)
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Front Matter
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Media and Communication Studies in Decolonial, Postcolonial and Protest Contexts
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Front Matter
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Conceptualizing and Contextualizing: Lessons and Limitations
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Front Matter
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Cross-disciplinary Approaches in the Digital Age
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Front Matter
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Reviews
“The authors challenge the ‘Western colonized’ epistemology underlying the teaching and research of media and communication in Africa...many critical questions are asked, the need for decolonization is emphasised and motivated, and the ‘ferment in the field’ debate and discourse is continued from an African experience, interpretation and perspective. In the process the book also becomes a rich and valuable source of information about the actual practice and use of media and mediated communication in Africa.” (Pieter J. Fourie, Emeritus Professor and Research Fellow in Communication Science, University of South Africa, South Africa, and Lifelong Fellow of the South Africa Communication Association, SACOMM)
“This volume grapples with fascinating philosophical, ontological, epistemological and methodological questions from the nascent field of African media and communication. Rethinking methods for media research from an African perspective is a necessary political and emancipatory exercise. The essays in the volume achieve two main objectives: First they critique and overturn uncritical assumptions and prescriptions that have seen those researching media and communication uncritical adopt Western concepts such as gender. Secondly, and unlike most books, the volume rethinks and offers alternative methods and immerses itself in African knowledge systems such as Ubuntu to do meaningful research on realities of life in Africa.” (Winston Mano, Reader and Director of the African Media Centre, University of Westminster, UK) “Bruce Mutsvairo’s brilliantly edited analysis of Palgrave Handbook of Media and Communication Research in Africa is rich, intellectually astute, deeply knowledgeable and finely detailed. This book offers a very compelling analysis andit is essentially a must read. It is tightly argued and well-organised. If you care about the future of media research in Africa, you must read this book. It is an admirably excellent piece of work to be honest.” (Brian Chama, Sheridan Institute of Technology & Advanced Learning, Toronto, Canada, and author of Tabloid Journalism in Africa, 2017)Editors and Affiliations
About the editor
Bruce Mutsvairo is Associate Professor in Journalism Innovation at the University of Technology Sydney, Australia.
Bibliographic Information
Book Title: The Palgrave Handbook of Media and Communication Research in Africa
Editors: Bruce Mutsvairo
DOI: https://doi.org/10.1007/978-3-319-70443-2
Publisher: Palgrave Macmillan Cham
eBook Packages: Literature, Cultural and Media Studies, Literature, Cultural and Media Studies (R0)
Copyright Information: The Editor(s) (if applicable) and The Author(s) 2018
Hardcover ISBN: 978-3-319-70442-5Published: 05 April 2018
Softcover ISBN: 978-3-030-09959-6Published: 15 January 2019
eBook ISBN: 978-3-319-70443-2Published: 22 March 2018
Edition Number: 1
Number of Pages: XXIX, 497
Number of Illustrations: 3 b/w illustrations
Topics: Media and Communication, African Culture, Journalism