We are delighted to showcase a number of endorsements for the Journal of Financial Services Marketing from experts in the field, kindly offered by members of our prestigious editorial board and friends of the journal globally. We would like to thank each scholar and professional for their contribution, and hope they will prove of interest to the journal’s readers.
“The Journal of Financial Services Marketing is one of the main journals where serious research on the major issues facing the financial services marketing community is published. It has a good mix of academic and practitioner oriented work. The results of some of the research have been very useful to me in my work as a consultant in financial services marketing and in my political work on the regulation of financial services.”
Merlin Stone, Head of Research, The Customer Framework, UK
“The Journal of Financial Services Marketing is a prime source of internationally excellent research focussed on issues related to the marketing of financial services. It provides extremely valuable insights for both academics and practitioners. It is truly global in its perspective, with Editors based in the UK, the US and Australasia. Recent Special Issues have been guest edited by senior academics from Florida Atlantic University, the University of South Australia and Simon Fraser University, Canada, further indicative of global impact and relevance. Articles in the Journal of Financial Services Marketing are academically rigorous, but also have important implications for practitioners and policymakers, which are highlighted in articles. As a result, the journal provides an excellent platform for articles to make important conceptual and empirical contributions, as well as insights which will have impact on practice and policy. The journal benefits from a dedicated and professional Editorial team and reviews that are comprehensive, rigorous and fair. The Editorial Board contains many noted scholars.”
James Devlin, Professor of Marketing, Deputy Dean and Director of Teaching, University of Nottingham, UK
“This Journal is indeed extremely significant as an avenue of both publication of advanced research with international appeal, as well as an update source for advanced researchers and practitioners throughout the world. In addition, the quality of content is diverse, covering the various fields of financial services - not just banks - but also mortgages, building societies, insurance matters, social financial issues, the effect of religions and forms of government, on financial services marketing and management.”
Arthur Meidan, Emeritus Professor, Sheffield University Management School, UK
“I have been associated with the Journal of Financial Services Marketing since 2003 as a member of its Editorial Board and have personally witnessed the growth of the journal as an internationally followed outlet of first-class academic and clinical studies of marketing topics as they apply to the financial services sector. These studies come from a wide group of international academics and professionals and cover a broad spectrum of topics that interface issues of interest in IT, cross-selling, retail financial services, customer attitudes and services marketing, as well ethics. As such, the JFSM is an essential source of academic theories and findings as well as best practices.
Accordingly, it is important that academics and practitioners become aware of its impact in the advancement of the marketing field in financial services.”
George Papaioannou, C. V. Starr Distinguished Professor Finance & Investment Banking, Hofstra University, USA
“While financial services represent one of the world’s largest and most impactful industries, and while this industry spends more on marketing than most others, the attention given to the marketing of financial services, by both marketing scholars and practitioners is surprisingly scant. This is particularly true of the peer-reviewed journals that deal with the marketing of financial services. The broader marketing journals deal with financial services as just one more offering, and even the specialist services journals such as the Journal of Services Research and the Journal of Services Marketing give more attention to other offerings than financial services. While there are specialist journals devoted to bank marketing, financial services are about a lot more than banks and their offerings. The Journal of Financial Services Marketing therefore fills a very important "gap in the literature", or space, that gives specific attention to the marketing of financial services. The articles in the Journal of Financial Services Marketing are well-written and rigorous, and offer empirical insights and theoretical conceptualization to scholars interested in the marketing of financial services. At the same time, all the papers are grounded in the real world, and so provide valuable guidelines to practitioners as well. ”
Leyland Pitt, Professor of Marketing and the Dennis F. Culver EMBA Alumni Chair of Business, Simon Fraser University, Canada
“The journal is now a long established outlet for good academic papers; it is certainly international in its contents and it covers the whole of the Financial Services Industry -not just banking/insurance. I certainly point all my Master’s students studying Marketing Financial Services to it as a reference source for their research projects. ”
Steve Worthington, Monash University, Australia
